Andromeda Squad (Online Animated Series)

Role: Social Media & Content Strategist, Copywriter

Responsibility:

• Led the content strategy for social channels to grow awareness and fandom for the animated sci-fi web series

• Wrote engaging social copy including teaser captions, character spotlights, and episode announcements

• Designed and executed campaign calendars aligned with new releases and special promotions

• Partnered with the creative team to align visuals and copy into a cohesive brand identity

• Monitored performance metrics and adapted content to increase audience retention and engagement